Showing posts with label popular culture. Show all posts
Showing posts with label popular culture. Show all posts

Wednesday, March 25, 2009

Eminem will someday be on the oldies station

Boston.com posted a link on its home page to yesterday's post on actionbobmarkle on The Sheltering Sky, which I thought was kind of funny because the post basically consisted of me copying about a page and a half from the novel. I wrote a little introductory paragraph talking how the passage nailed what it's like to be a traveler and how that is the pivotal moment in the book that gives it its title.

And that was it. Funny, that an editor over there thought that was worth sharing.

Or maybe not. I'm just guessing, or maybe hoping, that the editor decided that what I wrote about that particular passage is worth something. An appreciation for the art of the novel is waning, just as the art of making an album is waning because digital downloads now let us concentrate on acquiring just one or two songs, and not an entire album. But there is that one point in a novel--a good novel, at least--where the author pulls together for sometimes only a paragraph or two all the loose ends and clarifies why the novel is called what it is, and maybe even why he wrote it. And it takes a certain kind of mind to appreciate that. Appreciating that is like enjoying going into a museum just to see one painting, which I love to do. (If I'm in the area, I'll go into the Boston MFA just to sit in the Buddha room for awhile, or I would sit and gaze on Gauguin's Where Do We Come From? What Are We? Where Are We Going? at least I used to until they put it in storage.)

Once, I absolutely floored Allison when she was maybe nine or 10 years old when I told her that Eminem would someday be on the oldies station. True. Someday, everything ends up on the oldies station. And I guess that's where we are with novels right now. With all the "new media" out there, readers are going by the wayside. I remember showing my blog to a very hip young woman at the ad agency I used to work at, and her first, very fast initial response was a reaction against all the words. Who's gonna read all that, she wondered.

Say this in your best old fart voice: These young kids today don't appreciate a good book. Or geography or history or painting or anything else, including that meanderings of the mind of a blogger.

Well, not true. It's all changed and morphed. The responsibility, I think, lies with the younger generation to not leave behind the art of the novel. Or of painting or the theater or any of the other cultural traditions. Move forward, but preserve the traditional forms, too. Time and society move forward, and by moving forward I simply mean in time, I don't mean to infer necessarily that things are getting better, they're just changing. Let future generations be the judges of the quality.

But as society moves through time, there's more culture to embrace and understand. Understandably, how can a novel that needs so much time and energy to read and comprehend compete with a movie or a video game or Facebook or the latest shenanigans of pop stars. But there is something inherently wrong with leaving it by the wayside. There is a beauty and a connection to today's world that shouldn't be lost because, and here's a huge cliche but it's true: You'll never know where you're going if you don't know where you've been.

Tuesday, May 6, 2008

CramerSweeney Smart Marketing IQ Test

It's sick how much marketing and advertising is a part of our lives and American culture. But when you're inundated with as much messaging as we are, it's bound to stick.

CramerSweeney, a New Jersey-based marketing firm, as a cute little game on its Website to test your marketing IQ.

I was actually kind of glad to only get 80%. Only. The first time I got one wrong (it was one of the audio brands) there was this little jolt in me, kind of this negative thing that I thought I wasn't quite measuring up. That maybe I wasn't qualified to do my job here at digital central. (Funny, how I took on the blame for not knowing, and not the corporate organization and it's marketing efforts for not reaching me.)

Our culture has such an impact on us, on our self-esteem, that we have to be so careful.

We have to keep reminding ourselves that it doesn't matter at all if we don't know the theme song to some corporate entity. It's the slippery slope.

Thursday, April 10, 2008

Katie Couric, in or out?


Is Katie Couric still in? Is she getting yanked from her anchor job? Is this something anyone really cares about? Why do we care about people on television and the movies? I could no more care about whether or not Katie Couric will have a job than I care about Paris Hilton's crotch or Britney Spears' bald head. And no offense to Katie, who actually seems like a really nice person, though I'm really not into her brand of perky, the status of her job ranks right up there with crotches and bald heads.

Lots of people establish these bonds, what perversely pass for relationships, with these people on the screen, both big and little. No wonder Facebook and your list of "friends" and other social networking sites are so popular. It's the level of relationship that people are used to. The digital world really is just one step removed from the electronic world on television.

People had withdrawal from during the TV writers' strike. People have shows, as in, I have to watch my show(s). Whether it's CSI, Dancing with the Stars, American Idol, America's Next Bachelor, Bachelorette, or Majorette. It's been months since I watched television. Months. And I don't miss it one bit.
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